Voice Overs Have Influence

Submitted by: Ravok

When you begin to think of it logically, you know how important it is for your commerical or presentation to have the right voice behind it. After all, voices are a great tool. In spite of the fact that they often take a backseat in our minds to a person's appearance without the perfect voice, looks ain't nothin'. And if the voice is all a person has to go on – for instance, in a radio commercial – then the voice becomes the most important thing in the world.

A person who knows just how to use their vocal capabilities can control another person just by speaking. This is a startling concept the first time you consider it, but when you think about some of the most famous voices in the world, you will understand how true that is. Consider, for example, the actor Michael Wincott.

He's an attractive guy, but of course in the world of acting that doesn't mean a whole lot. Good-looking guys are a dime a dozen. But this guy gets role after role after role based on his vocal talent He has a voice that can keep you up at night, long after the movie is over, because you're just a little worried that the latest Michael Wincott character may just be lurking in the shadows. Remember the movie, The Count of Monte Cristo? He was the warden with the whip and the gravelly voice. Fans of the movie weren't quite sure which was more frightening, the whip – or that voice. That voice is what gets him work.

Consider, also, Clint Eastwood. Of course, that unflinching, squinty stare of his is something to write home about. But what do people do when they're doing their best Eastwood impression? They give some love to the stare, but mostly they love the way he said, “Come on punk. Make my day.” Like Wincott, Eastwood has a gravelly characteristic in his voice. But in his younger days, he knew where all the pauses were supposed to be, and that made him something worth watching. He was worth watching because he was worth listening to.

Another actor who knew what to do with his voice was Marlon Brando. Now this guy had a nasally cotton-mouth voice that, untrained, would have driven people crazy. But he became an actor. He learned how to speak. He took something that stood out and made it a trademark. The rest, my friend, was timing. When he said, “I made him an offer he couldn't refuse,” as the Godfather, he didn't just say a cleverly written line – he said it with emphasis. With weight. What we are responding to isn't something these guys do because of who they are. They've been trained. Therefore, when they said those lines, the audience never knew what hit them. But they knew that it was profound.

Naturally, Michael Wincott, Clint Eastwood and Marlon Brando won't be available for your project, but they make great models to study when you are learning how voices affect listeners. You want to use some of the same principals in selecting your voice actor, or in determining whether to use one. You are not the only person with a message for the public. There are thousands of other messages out there as well. You will have to convince listeners, and that means getting and keeping their attention. A powerful voice can accomplish that.

About the Author

Terry Daniel is a Professional Voice Over Artist With 15 Years Experience. Visit His Website at http://AmazingVoiceTalent.com To Hear a Free Demo!

Article Source: Ad-Matrix.net